WARNING: This letter contains information
For Landlords Only…All Others Will Be Offended!

"How A Broke Landscaper Stumbled
Upon The Six Secrets To
Managing Apartments,
And Soon Became Filthy Rich!"

Ignore These Six Secrets to Landlording And
You'll Lose Your Sanity, Then Your Shirt!
But Get My Easy-to-Use System, Sit Back, And
Watch Your Profits Explode!

From the Desk of Dave Lindahl
Written Friday, August 15, 2008

There's a hard way and an easy way to do anything. You can break your back all day long, hauling dirt in a wheelbarrow; or you can sit in an air-conditioned gigantic earth-mover, and scoop 1,000 times as much dirt in the same amount of time, while sipping your Starbucks.

The same is true with managing tenants:

You can haul your butt out of bed in the middle of the night to answer yet another "clogged toilet call" from your ungrateful tenants. You can keep chasing them for rent. You can sweat over whether the next tenant will be a biker, junkie, or deadbeat…

In short, you can drive yourself up a wall by managing apartments the hard way.

(In this case, you're definitely the guy with the wheelbarrow.) There are plenty of landlords like this. How do I know? I buy their properties all the time, at fire-sale prices, because they're so burned out, they just want out.

See, I'm the guy in the air-conditioned cab of a monster profit-maker—also known as "apartment buildings". Oh, I used to do landlording the hard way, and I hated every minute of it!

Then I discovered six secrets of landlording, and they have changed my life, and shot my income through the roof!

• I unclog no toilets;
• I show zero vacant apartments to possible tenants;
• In fact, I don't deal with tenants at all anymore.

Actually, that's not true: Because I now own close to 1,000 units, I get the equivalent of 1,000 tenant checks—month after wonderful month—and I very much enjoy that type of tenant contact!

I'm telling you all this because I am willing to share my secrets of landlording with you, so you can join me up in the comfy air-conditioned cab, and make more money than you know what to do with.

"But Dave, My Situation's Different, Because…"

Whoa…Let me stop you right there! I don't mean to cut you off, but I gotta clear something up before we go on: I started with nothing: No training in landlording; no money; no family connections; no "easy" real estate markets…nothing. I figured out systems that made me a ton of dough.

Most importantly I want you to realize that I'm giving you a system no one else has out there…a set of real-life, proven, no-nonsense methods that lift the drudgery and fear completely off the process of landlording…

…leaving you with more time and more profits.

Isn't that what you wanted from apartment investments in the first place?

"So Dave, Why Are You Qualified To
Talk About Landlording?"

Let me first tell you who I started out as. I was the lead singer in a tiny rock band in Massachusetts. I was OK at it, but it dawned on me that I wasn't going to be bumping Mick Jagger off the stage anytime soon. The nightclub life started to get old, and I wanted to get a real job—and some real money—before I got old, too.

I decided to start a landscaping business! I'd have money, and would stay in shape, too! I wouldn't be cooped up behind some desk, and I'd have my own little business to build. So I got me a rusty pickup truck, and a mower. I was my own boss with my own business!

One little problem: I live in Massachusetts. We have this thing called "Winter". Like a bad relative, it comes calling about every six months, and hangs around another six months. I found out real fast that there were no holes to dig and no grass to mow in the winter!

I was starving! Sure, I grabbed any snowplowing gigs I could, but that barely covered the costs of my rusty pickup, never mind paying all the bills…and FORGET about making that nice, fat profit I had dreamed about.

I won't bore you with my life story. Let me just say that—against my dad's advice—I made real estate investing my last gasp at making a real living.

Fast forward past a lot of pain, anxiety, real estate gurus, investor clubs…you know that process. My first investment was a crummy little three-family property. I was clueless about how to manage even three tenants!

Now the bad news and the good news: The bad news is I got taken advantage of by tenants. A lot. Just as horses know when they have an inexperienced rider on them, my tenants knew I was an "easy mark".

Oh, and my choice of real estate markets didn't help. I lived in Brockton, Mass. Home of boxer Rocky Marciano. Worse crime rate than New York City. Home of tough, gritty, angry, blue-collar tenants who had way more street smarts than I did, and took advantage of me at every turn.

I had one single ace up my sleeve, though: I learn from my mistakes! That's a good thing, because I made enough mistakes to fill Madison Square Garden.

From every mistake, I learned a valuable lesson. I swore to myself (I got good at swearing, after dealing with tenants), that I would create systems to avoid the problem.

So…

• When I got ripped off by apartment building sellers as to the true income and expenses of the building I was buying…I learned.
• When I filled my vacancies fast, only to find out I now had pushers, junkies, and hookers in my property (and the good tenants moved out pronto)…I learned.
• When I had to notify, cajole, remind, and threaten tenants to pay their rent on time—or get them to pay it at all—I learned.
• When maintenance expenses started to eat me alive, through tenants who thought they could do indoor batting practice in my property, clog my toilets, and get me out of bed to unclog them…I learned.
• When "Section 8" low-income housing tenants made my life miserable by calling the local Housing Authority to try to get me in trouble for the slightest problems…I learned.

They say it's not how many times you get knocked down that counts, but whether you actually get back up. I kept on getting up, and an amazing thing started to happen:

When I added each lesson…created each checklist…and built each new system to my landlording approach, I found myself working less, getting worn-out less, and making more money!

Like the "Little Engine That Could", I finally realized I had reached the top of the climb, and could now take it easier, even as I picked up speed for the next hill!

Ron LeGrand, the single-family home guru says about himself, "The less I work, the more I make." He was right!

In fact, here's something else Ron LeGrand said…this time about me:

(Actually, Ron's incorrect on one point: I used to average $27,000 per month in passive income, but that was some time ago. It's much more now, and growing, with no end in sight!)

I finally figured out how to turn property management into a science: One that follows known principles, is predictable and repeatable. No more guesswork!

I also learned another incredibly important concept:

It's wrong to think of it as "property management"! Noooo! That's what graveyard caretakers do: They manage a property that just sits there, year after year. Your whole goal instead should be on…

…profit management.

Everything must be aligned with that goal in mind. There's a "sweet spot" in management, where you spend enough money that you can charge substantial rents. But you don't want to spend so much that it cuts too deeply into your profits. I've made it my passion to find that Sweet Spot. I've turned that into a science, too, and it works like gangbusters!

"So You Know How To Manage Apartments…
Why Would You Share Your Secrets
With Anyone Else?"

Look, I'm not going to try to head-fake you by telling you that I'm willing to share my secrets in order to make the world a better place, or because I'm such a nice guy.

I am a nice guy…but I also have three reasons for sharing my secrets: First, to be blunt about it, I'm not giving them away for free. Yes, I'm a multi-millionaire who's set for life. So why do I need to take your money in exchange for my secrets? Well, why does Bill Gates go to work every day? He creates new things of value, and expects reasonable payment for them. Same with me.

My second reason for sharing is that I have so many profit machines (known as "apartments") going for me now, I'm not threatened in the least by helping my students out, to make money right alongside me. When I fly across the country at 600 miles an hour, for four hours, I can see it's one enormous place. I can't possibly corner the real estate market everywhere. Why bother? There's plenty of room for you and me both to be rich.

My third reason? It's called "male ego". I have a goal to create millionaire students in all 50 states. And I have the time to devote to that goal; that's because my apartment investing business is so automated, even with 38 properties in my portfolio.

I love having students come up to me at events and tell me how I've changed their lives… how they're finally rid of the job "ball-and-chain" they had for so long. It's a big thrill, and I'd love to have even more of these fans everywhere I go.

Now that we've established who I am, and why I would want to spill my guts, let's talk about exactly what I can do for you. I'm talking about…

Dave Lindahl's "Managing For Maximum Profits" Home Study System

Hey, I already got all the systems down on paper, as I told you before! It's only natural that I would organize them into a course that others could use, to make their life easier, too.

What I have is a step-by-step, connect-the-dots "blueprint" for managing apartments profitably.

In this system, I don't waste any time with boring, long explanations of things. That's not my style. Instead, I jump right in and lay out my profit-making secrets from the get-go.

Remember those "Six Secrets to Landlording" I mentioned earlier? Let's go through those. At the same time, I'll describe exactly what systems I've created to reap more profits with less work:

Dave Lindahl's Six Secrets of Landlord Mega Profits

Secret #1: Train or be trained.

Get this: Either you train your tenants, or they will train you. If the latter happens, you'll get no rest, make no money, and will soon be selling your apartment at a discount to me, or one of my successful students around the country.

To prevent that from happening, my system covers the following key points:

1. Go to your local tattoo parlor and have them tattoo my Six Rules of Tenancy on the inside of your eyelids. (These rules are different from the "Six Secrets of Landlord Mega Profits".) The Six Rules are the basis for good communication, quick resolution of problems, peace for you and your tenants, and a bloated bank account with your name on it. I lay them all out on page 35.
2. There is one single key to training tenants. It's so easy, but not if you don't know it! Find out on page 35.
3. Another technique of mine will save you countless hours waiting around for "no show" prospective tenants. It's so easy, and it's on page 31.
4. Tenants can be a pain when they're not properly trained; but good, trained tenants are the source of your monthly gravy train! Here is a simple, seven-item checklist of things you must do to keep them caring for your property, and writing you checks on time. Page 63.
5. You must train property managers, too! How to make a minor change in the contract with your management company, that will ensure they are profit watchers for you, and not clock watchers! This is critical! Page 146.

Secret #2: Trust, but verify.

That phrase worked for Ronald Reagan when referring to the Russians. It should be your motto when dealing not only with tenants, but also with contractors and property managers.

If you're ever going to reach the Big Time, you need to trust people. You simply can't make serious money by doing everything yourself. But you don't want to trust people blindly. You need systems to verify that people are earning your trust:

6. When taking over an apartment building, you can be scammed by tenants if you don't know to do this simple technique. Page 7.
7. The key thing you must have the seller do, to prevent you from losing very large slices of the income you thought you'd be getting. Page 7.
8. Here's my foolproof way to determine if a seller's existing maintenance contractors are worth keeping. Page 9.
9. Follow my advice here, and your tenants will be the cream of the crop. Ignore my advice, and watch your apartment get filled by the dregs other landlords evicted! Page 32.
10. What you must spell out in your management agreement, to ensure your property manager is watching your bottom line closely. Page 153
11. Some property management companies run a scam of reporting a unit as empty while collecting rents from it on the side. Page 152 shows you how to stop this profit-leaker, cold.
12. A one-dollar expense that could save you tens of thousands of dollars in lost profits! Page 88.
13. Seven management company "Dos and Don'ts" that I learned while earning my advanced degree at the University of Hard Knocks. These will save you from my painful learning curve, and usher you to the "head of the class"! Page 153.

Secret #3: Know your rights.

It never ceases to amaze me how landlords can be living in the 21^st Century, with their level of knowledge stuck back in the Dark Ages.

Half the time they are letting tenants walk all over them, when—if they only knew their legal rights—they could get tough and make lots more money.

The other half of the time, they're playing Russian Roulette…writing ads that can get them slapped with a discrimination suit…not handling security deposits properly…the list goes on. They might as well just drive the wrong way down the Interstate, blindfolded: The end will be just as ugly, but it will come faster than being sued to death by tenants and the government!

I have an easier way.

I'm no lawyer (Sorry Mom; you know I make lots more money being a landlord now)…but I do know some rules about landlording, and I'm happy to hand them to you, on a silver platter:

14. Be sure to tell the seller NOT to do this with tenants' security deposits, or you'll regret it! It makes no difference to the seller, but makes a big difference to you! Page 8.
15. You should definitely know the four circumstances under which you have a legal right to enter your occupied property. If you don't know these rules, you could be sued. Page 14.
16. Discrimination is bad…no doubt about it. But the laws have gone so far in the other direction, even some innocent statements you may make—just trying to sound friendly and inviting—can get you in some very deep doo-doo. You simply must understand your rights and responsibilities in this area. I give you guidelines on page 24 that will help keep the feds off your back, and will make your ads sound more attractive.
17. If you know the right way to state your rules for renting to people, your property and bank account will benefit. Do this the wrong way, and you're going to be the next poster child for a discrimination lawsuit. Your choice! Learn the right way on page 30.

18. This really happened to me:

    I was in the arbitration room in Housing Court one day, sitting with a tenant and the tenant's lawyer, trying to work out a settlement before I evicted the tenant. The attorney, after reading through the lease, threw it on the table and exclaimed to the tenant, "Why did you sign this lease?"

    The tenant said, shyly, "I wanted to live in the building."

    The attorney replied, "You might as well have signed your life away!"

    I just sat there quietly, smiling!

    Never-Lost-In-Housing-Court Lease. You start out as a landlord rookie, and—thinking you're doing the right thing—you go downtown and talk with the local housing authority about the right kind of lease to use. Big Mistake. Those leases tend to be weighted equally between tenant and landlord. S.T.U.P.I.D. You want a lease that gives you maximum legal advantages. I'm not saying "unfair" advantages; I'm saying to use a lease that is in your favor wherever it is legal to do so. Stick with me, and I'll hand you my legendary lease that does just that.
19. The three key things you must do with security deposits, to avoid being sued by a tenant for damages. Page 38.
20. Know the four types of evictions, and when to use each. Let's face it: Some tenants are professional con artists. You must be fully aware of your rights and options in order to deal with them quickly, effectively, and profitably. Let me show you how. Page 69.
21. Make this very simple mistake, and you'll very likely have to evict your problem tenant TWICE! How do I know? Because it happened to me. Never again! Page 70 lets you in on the secret.
22. Did you know that you sometimes have to evict furniture, too? That's right…evict a sofa. After you stop laughing, you had better read this to protect your rights. Page 72.
23. What about pets? What do the laws say you can and cannot do? Page 117 describes how to protect your property.
24. The four—and only four—types of properties that are exempt from Federal Fair Housing laws. You really should know this before you buy a property…at least before managing one! Page 121.
25. The only sure-fire way to determine ahead of time if someone is a Federal Fair Housing tester! Page 122.
26. Why you should never state the payment you get from a Housing Authority as "rent". Page 133.
27. The Six Pros and Cons of accepting Section 8 tenants…and how to virtually eliminate the "Cons". Page 135. That leaves you with the "Pro" side, (as in "Pro-fits!").
28. When you don't need a title insurance policy. Save your money! Page 164.

Secret #4: Be consistent.

As I said above, training your tenants is one of the real secrets to managing profitably. And being consistent with your tenants is one of the main ways to train them.

You know how you feel when you're waiting at a restaurant to be served, and the waiter first helps the people that came after you? Wow, does that leave a bad impression. People notice how you treat them vs. how you treat others!

There's another side to consistency—the legal one. In today's lawsuit-happy world, you had better be treating people the same, regardless of their color, race, preferences, etc. My system has many ways to make consistency your friend and profit maker; for example…

29. What do you do if a tenant meets all your qualifications, but your gut screams "Don't rent to them!"? The problem is, you can't just be willy-nilly and decide not to rent to them, or you'll be busted with a discrimination suit! Dr. Dave has the prescription for this problem. Page 32.
30. Whatever you do, do NOT rent to these types of people! You'll bitterly regret your decision if you do! Page 22.
31. What you must never do with a tenant that bounces a check on you. Page 38.
32. Seven tested, proven, profit-pulling ways to keep your good tenants. These techniques result in far fewer headaches, and tenants who are more willing to absorb your rent increases.
33. My 3-step technique for handling problem tenants. I've reduced dealing with bad tenants to a science. Not an art…not hit-or-miss guesswork…a science. Page 66.
34. How to slash the number of maintenance calls from your tenants. This technique keeps both expenses—and nuisances—to a minimum. Page 114.
35. The nine legitimate reasons for rejecting a rental agreement. You had better know these! They will help you keep deadbeats out of your property. You will also stay out of trouble with the "testers" who roam anonymously, looking for landlord violators. It's a piece of cake to comply…IF you know these rules. Page 115.
36. Renting to "Section 8" tenants can be very profitable. I've done it for years, with hundreds of tenants in very rough neighborhoods. It's nice, steady income with good tenants…IF you know what you're doing! You get my list of 28 items that HUD inspectors focus on. They'll insist that you keep your units empty until you fix these things! This one list is worth thousands of dollars in profits to you!
37. The Four Essential Reports you need to see, in order to keep your property profitable…and how often you must review them. Page 152.

Secret #5: Make human nature work for you, not against you.

I admit it: You don't have to look very far to see some seedier aspects of human nature: greed, laziness, dishonesty…it's a long list. I can't change ten thousand generations of human nature—but I can make lemonade out of lemons!

One of my strongest and most effective management methods has been to anticipate how people will react to something, and structure my approach so their own human nature will lead them in the direction I want them to go!

You need examples?

38. There's a very smart—and a very dumb—way to notify tenants when ownership of the property is changing. Take the dumb way and you won't get any sleep. Take the smart way, and most of your management issues will be a breeze. Page 9.
39. There are five common tenant concerns when taking over a property. People may not come out and list them, but they sure are thinking about them. If you follow my advice on page 10 about exactly how to handle these concerns, you'll keep your good tenants, they'll be happier, and they'll respect your professionalism. More importantly, you'll make more money!
40. Do this when you raise your rents, and your tenants are more likely to shrug off the increase and pay it. Page 12.
41. Do you know the most important part of an appointment with a prospective tenant? Most people don't, and they blow their chances way too early. I reveal the truth on page 19.
42. Here's a great way to deter vandals that might try to take advantage of your vacant unit. Page 25.
43. How to make local companies WANT to advertise your vacancy to their employees. Free advertising for you! Page 27.
44. Use this technique, and tenants will compete with each other to rent your empty unit! Page 32.
45. How to use the "Emergency Contact Person" your tenant gives you, to your advantage. Page 34.
46. My "secret weapon" for delighting tenants and making my life way easier. You won't believe this! Page 65.
47. My highly effective method for stopping non-serious, but still-annoying infractions of my rules. Do this and the problem tenant is going to be highly motivated to behave! Page 67.
48. My never-fail, "Little Old Lady" technique for giving a powerful incentive to tenants that are vacating, so they leave the property "white glove" clean. Page 73.
49. My highly effective method for collecting rents on time, without knocking on a single door. I used to waste so much time going door to door! I haven't done that in years, after plugging in this method. Page 78.
50. Your information indicates it's time to make a big rent increase. It doesn't matter how justified you think the increase is, if your tenants are fed up and move out when you announce it! Any idiot can raise rents, but it takes a master (me) to show you how to keep your tenants, after you make a big increase. Page 83.
51. Let's say your rents are clearly below market. Here's the one time you shouldn't dare raise them…if you want to get any sleep at night! Page 83.
52. Here's a trick I learned to make my units more attractive and competitive, without spending a fortune. This is especially important if competition is intense, or your rents are above market. Page 87
53. Do you know the most common reason for a tenant to leave an existing rental? Don't lose your steady profit stream in this easily avoidable way! Page 88.
54. You'll shake your head at the brilliant technique I use on tenants that like to "play superintendent" and change the thermostat constantly. They'll burn up your money and fray everyone's nerves…until you see my solution! Page 113.
55. Do NOT make this mistake with your resident managers! You might as well have someone stealing from your bank account if you do! Page 155.

Secret #6: Know what to do in any situation.

A statesman once said:

"Fools say 'experience is the best teacher.' I prefer to learn from other peoples' experience."

Is that ever true! Why make all the mistakes yourself? Why not turbo-charge your confidence—and your profits—practically overnight, by knowing precisely what to do in any situation that might come your way!

I hand you the ready-made forms to use…the tested words to say…the key things to avoid. Here's a sample:

56. This simple item takes 3 minutes to perform when taking over an apartment…yet if you forget to do it, you can have tenants steaming mad at you for the next 3 years! Page 9.
57. The Number One Reason landlords burn out, and how you can avoid it. In fact, you can use it to your advantage, by buying their apartments at fire-sale prices when they've given up! Page 6.
58. Your tenants may have one of five different types of leases at the time you take over the building. I give you specific advice on how to handle all these variations, to give you maximum advantage. Page 11.
59. There's such a thing as being too eager to fix things when taking over a property. Your eagerness will lead to flushing money down the toilet if you don't take my advice on page 13.
60. Here's one of the oldest tricks in the book, and it's bankrupted many a landlord: A tenant doesn't like the rent increase you've just announced, and "gets even" by calling in the local Board of Health on some minor imperfection. Now they start snooping around, finding other little problems. Before you know it, you're shelling out big bucks for repairs and fines. Here's a simply beautiful technique for turning the Board of Health into YOUR ally, and sometimes even putting the tenant in hot water! You'll love this! Page 20.
61. "Unit becomes vacant…landlord puts in a classified ad…landlord waits…and waits…" That's the lame process most landlords use. I'll show you on page 22 how to super-turbo-charge that process, to get your unit rented way faster.
62. The single most important part of your classified ad, and how to make it suck in profits for you like an industrial vacuum hose on the loose! Page 23.
63. Most classified ads make this blunder…as a result, the landlord gets too many calls from unqualified people. Here's an easy way to fix that. Page 24.
64. Flyers are a great way to advertise your vacancy. Want to know the five most effective places to put out flyers, as well as exactly what to put on them? Check out page 25.
65. How to get other landlords to be happy to tell you their rents. Page 28.
66. It's vital that you investigate the previous landlord. That's because you're basing part of your investment decision on what that person gives you concerning rents, etc. There's a dumb way, and a smart way to check out landlords. Trust me: Take my Smart Way! You won't regret it. Page 33.
67. How not to get burned when collecting rent deposits. Not only are your deposits at risk if you do this the wrong way, but so are many more dollars. Page 34.
68. When you are going through the lease with a new tenant, be SURE to take an extra 60 seconds to do this. My single piece of advice here can be worth thousands of dollars to you if things ever turn ugly. Page 37.
69. Landlords make this innocent mistake…and end up paying the tenants' gas bill! Don't let it happen to you! Just follow my easy rule on page 62.
70. This simple two-page form is worth its weight in diamonds, when a tenant makes the mistake of damaging your unit. The judge will laugh at the tenant's nerve in challenging you...and then will order the tenant to stop wasting his and your time, and to get out of his courtroom! Page 39.
71. The ins and outs of charging market rents. Charge too much, and you lose good tenants. Charge too little, and your wallet suffers. How to make more money safely, even if market rents haven't gone up! Page 64.
72. This is how a tenant can make your life miserable, even after moving out! I explain on page 71 how to kill this problem dead.
73. Did you know there's a best time of the month to collect rents…and it's not the 1st of the month? Find out when—and why—on page 80.
74. Be sure NOT to do this when collecting rents! It is an innocent little mistake that you'll soon regret! Page 80.
75. Not one, or two…but FIVE ways to determine market rents in your area. And they cost virtually nothing! This is critical, because you could be under-charging your tenants by hundreds of total dollars that could otherwise make it into your pocket every month. That's pure profit over today…but they'll never tell you that you missed the opportunity! Pages 21 and 82.
76. Your unit just became empty, and it needs some repairs. Do this first, and you might rent it sooner than you think! (Hint: It's not putting a "For Rent" sign out.) Page 86.
77. My 9-Step Foolproof Maintenance Plan. The beauty of my system is almost all these critical steps cost you nothing! If you want to keep those units fully rented—at maximum profit to you—you're "certifiably insane" not to follow my easy advice!
78. The "Major Myth" most landlords believe about property repairs. In reality, it's a "Major Drain" on their bank accounts. How to handle repairs right. Page 91.
79. Here are four easy, cost-saving maintenance tips I learned from experience…so you don't have to! Page 93.
80. Why settle for one or two ways to increase your property's income? I give you TWELVE of ‘em! Page 107.
81. How to make extra income with an overlooked asset within your property. Most landlords look at it and see nothing. I look at it and see $100 bills each month of extra, beautiful, "free and clear" profit! Page 109.
82. Would you like to know eleven ways to reduce your expenses, handed to you on a "silver platter"? I explain each one. Some are obvious, but my money says you've never thought of them all! Page 111.
83. Here's one way I find "hidden wealth" in properties. Other people walk right by these treasure chests, but you won't!
84. There's a slick scam professional deadbeats use, to cheat you out of a month or more of rent. And here's how you can shut them down, stone-cold. Page 133.
85. The six specific Red Flags I learned the hard way, to screen out problem Section 8 tenants. Page 136.
86. How to set up your office…here's what you really need, and what you can skip, saving you money. I've got it down to a science, and it's all right on page 137.
87. The simple blunder landlords make with keys…and it can land you in boiling-hot water! Find out on page 138.
88. Here's the filing system I use to keep on top of everything, with a minimum of time and effort. Page 139. (Hint: If you don't have an effective filing system, you might as well keep that day job of yours…you'll be eaten alive!)
89. "Keeping the books"….Don't you hate that stuff? I do! That's why I devised the cleanest, fastest way I know for turning this previous chore into nothing more than a small item now. Page 143.
90. How you can easily afford a property management company—if you follow my rules, that is. Page 146.
91. (I'm just making things too easy for you!) Rip off my "93 Questions to Ask A Property Management Company". This list is worth tens of thousands of profit dollars to you! That's because you'll avoid the mediocre outfits, and the company do you pick will look at you with awe and respect! Page 147.
92. One of the very key relationships you need to cultivate among your "Dream Team" of advisors and specialists. This person can speed your way to owning serious amounts of profit-producing properties. Page 158.
93. The one key concept you must follow, for maximum wealth in minimum time. Page 159.
94. How banks often make you take out too much insurance on your property…and how one simple question can save you mucho bucks. Page 161.
95. Most landlords make this major mistake on their insurance. It results in a nasty surprise when they put in for a claim. Don't let the insurance company gladly take your premiums, and then "stiff" you when it's time to pay up! Page 161
96. What if you live in a flood-prone area, and can't get insurance? Here's help on page 162.
97. You should avoid this type of insurance company, or risk having your claim go unpaid. Page 162.
98. Common misconceptions about workers compensation. Follow my advice and avoid a financial disaster! Page 163
99. The one expert almost nobody gets for his "Dream Team"…but my guy has saved me tens of thousands of dollars! (Hint: It's not an accountant.) Page 166.

There you have it: The Six Secrets to Maximum Profits in apartment investing, tested and proven by yours truly.

If you can read what I have just described, and not agree that these are the challenges of landlording, well, send me a postcard from where you live, because I've never been to Mars.

Much more important than listing the challenges, is the fact that I'm the only guy who also has all the solutions, organized, explained, and ready to plug in to your situation!

"But Dave, My Situation's Different…"

Just as I've heard every line in the book from tenants, I've also heard every line from frustrated landlords.

These are well-meaning people who are stuck. They've sunk lots of money and time into their apartments, and want to turn a profit (or a bigger profit), but they just aren't sure how.

When I travel the country, speaking to real estate investors, someone always comes up to me and starts the conversation by saying "Dave, my situation's different."

I've heard 'em all.

In the School of Hard Knocks, I majored in Landlording For Mega Profits, but I minored in Mind Reading. Let me see if you are thinking any of the following:

"But Dave… How can I say 'no' when a tenant comes to me with a 'hard luck story' that seems true; I want to make a profit, but I'm also a human being with feelings."

My system is not about being a heartless slumlord. On the contrary: I have city officials asking me to take over apartments because they know I'm a fair landlord. If you follow my system and use my materials, your tenants will clearly know the boundaries. Plus, with my pre-screening tips, you're more likely to get good tenants who won't constantly pester you for exceptions.

"But Dave, I have a day job. Sure, if I had all day to work at this, I could do it…I don't!"

I had a more-than-full-time job, too, and I developed my systems precisely so I could run my apartments with a minimum of time. You will not need full time to do real estate, IF you are using my systems.

"But Dave, we have drug addicts and bikers where I live."

I've had 'em all and seem 'em all in my properties: Pushers, junkies, hookers, bikers, gangs…you name it. That's what makes my system so good…It's been "Battle Tested"!

"But Dave, I'm scared stiff to be tough with tenants, when I could be slapped with a discrimination suit!"

You should be… if you're inconsistent about it! What I cover is how to avoid such legal troubles, by following effective policies, consistently applied.

"But Dave, the other apartments in town can charge lower rents than I can."

If you're managing your property correctly, there should always be some property with lower rents, because you don't want to play the price game. That's because the lower your rents, the lower your profits and the lower the quality of your tenants. The trick is how to raise rents, and still deliver quality units that tenants will want to stay in. I show you how.

"But Dave, landlording's different when you gotta deal with Section 8 tenants and federal regulations."

I'm an expert on Section 8! I've had hundreds of Section 8 tenants, in very rough parts of town. You're right: Landlording IS different in certain specific ways, when you're getting that nice, monthly federal paycheck from Section 8. That's why you need the benefit of my experience, to show you how best to deal with these tenants.

"But Dave, rents around here are so low, and mortgages so high, that I can barely charge enough to pay expenses, never mind make a profit."

If you already own an apartment, and bought it "wrong" (i.e., paid too much), then I can't turn back the clock. What I can do, though, is show you how to make the most of what you have. And if you haven't yet bought, my systems will help you to make confident, solid decisions about how much you can pay for a property and still make a great profit.

"But Dave, my property won't support the cost of a property manager."

It's true that some properties can't support the cost of a property manager. But it's also true that most landlords don't know all my tricks of increasing rents and reducing expenses, in order to afford a property manager. It works for more properties than you would think. Let me show you how.

"But Dave, I inherited problem tenants, and can't just kick them out. It's not as easy as renting up an empty building."

Problem tenants are my specialty! Any fool can deal with good tenants that pay their rent and cause no trouble. The real money in this business is made by finding properties with problems, eliminating those problems, thus increasing profits. I will fully arm you with all the tools to train the trainable tenants, and get rid—legally—of the "untrainables". You'll soon be looking for more problem properties to work our magic on!

"But Dave, my building's empty and I have to lease up the entire thing; it's not as easy as inheriting a mostly-full building."

The bad news is it's empty. But the good news is you don't have to unwind a bunch of problems before filling your property. You have a clean slate, and can charge market rents right away. If you have my arsenal of marketing tools, you will soon be filling unit after unit.

"What Do I Get In Your System?"

You Get A Complete System

Everything you need to start saving time and making more profits is in my Complete System. It includes:

1. My "Managing For Maximum Profits" Step-by-Step Guide. You'll immediately see that my guide is like sitting down with me for a conversation about how to take your landlording to new levels, faster than you thought possible. There is no resource like this on the planet, and it's a $697.00 value.
2. Three "911 Certificates". What if you have a question that you need an answer to right now? That's when you cash in one of the three "911 Certificates" you're getting. Each one means you can call my office and be immediately put at the "head of the line" to have me call you back. I will personally advise you on the savviest solution to your current issue. Considering how much money flows into my life constantly, and what my time is worth, this is easily a $600.00 value.
3. All my landlording forms on CD. This library of tested, proven, power tools-on-paper is alone worth the price of my system. That's because using a vague form, neglecting to disclose key things to tenants, or not getting certain key signatures can cost you not only thousands of dollars…it can mean the loss of your entire investment. I paid attorneys bags of gold to refine these documents, not to mention my years of experience in each one. You also get my famous "Never Lost In Housing Court Lease". I could charge thousands for just these forms, but I'll put a ridiculously low value of $299.00 on them.

You get a full $1,596.00 value in this complete system. But you won't pay $1,596.00. Because I want to make this a "no brainer" decision—and I want to take all the risk, with my solid guarantee (see below), I'm offering my complete system for an investment of only $697. That's a 56% discount!

You can also pay on multiple credit cards, if it's more convenient to you.

Some landlords realize that the more they invest in proven techniques, the easier and quicker come their profits. They're smart. It's for that reason that I also offer my…

Deluxe System

You get everything I include in the Complete System above; but you also get:

4. Two additional "911 Certificates". This pretty much means that you have me at your beck-and-call to help you out of any jam you might be in; or to help you to negotiate a killer deal; or to look over your financials and find some easy revenue or expense gems to drop to your bottom line. That's an additional $400.00 value.
5. $100.00 in your account, payable toward any of my other systems or services. You may choose down the road to get my course on rehabbing properties, given that I've done over 500 of 'em. Or you may want to attend one of my boot camps or coaching sessions. This money is good for any of those services.
6. "How to Find Good Management Companies" Audio CD. Pop this in your car stereo, and get specific advice on exactly what to look for in management companies, and how to find the best ones. This is a $149.00 value, but you get it at no charge.

We're talking a $2,245.00 value with all the stuff I'm packing into the Deluxe System. But because you're saving my office time by getting it all at one time on a trial basis, I'm willing to discount the price by over 60%, to only $897.

Again, you can put this on multiple credit cards, if you wish.

You're Covered By A Rock-Solid,
No-Nonsense Guarantee:

How's this for a more-than-fair guarantee:

You don't risk a penny.

That's because you're covered by my bullet-proof…

By the way…you get to keep all my proven forms on CD as my gift, just for giving my system a try.

Not only do you get a "no-risk" guarantee…these bonuses make it a "better-than-money-back" guarantee!

What My System Is NOT…

It's not about working harder!

Are you kidding? Any system of mine had better yield me more time, and an easier experience, or I won't do it! I'm through working my butt off! I did a couple lifetimes of that, way back when I was a starving landscaper.Now I insist on creating and using systems that save me time and money. I only want techniques that allow me to be away from the office doing what I please, and not worrying about whether the system is working or not. My systems will allow you to do the same, and give you more time.

"Hey Dave! I thought you didn't deal with tenants! Why do you have a whole system on how best to deal with tenants?"

Great question! What I'm really about is giving you maximum knowledge and independence, so you have maximum options. I do think it's a good idea to know how to manage an apartment building, so you can talk more confidently with a property management company. It will be even harder to "pull the wool over your eyes" if you've had even a small taste of working with tenants.

Please keep in mind that you DON'T need to start out by doing property management yourself. In fact, I have many students who've always had all their properties managed professionally.

Here's another reason to know how to manage properties: You might run across a great opportunity, but it can't yet pay for a property management firm. Sure, you can pass on it and use my marketing techniques to find another one.

But here again, I want to give you maximum options. So if you have my automatic systems in place for managing tenants, you might be in a position to buy that property now, rather than wait for a different one to come along.

There's Nothing Out There
Like My System.

Let's do a quick survey of where you can go for landlording advice:

Option #1: You could try other landlords in the area. You might get lucky and find someone who's done a couple buildings, and even has a good pointer or two. But to find this guy, you'll for sure have to sift through a dozen morons who are suspicious of you, threatened by you, burned out on landlording, lazy, or all of the above.

Option #2: You could go to the bookstore or library and find some chapters on landlording. Not a bad thing to do. Problem is, to write a book, you have to go through the publisher's committee. Those dweebs are going to sanitize the book, make it sound like it came from some business school, and generally take out all the straight talk the author tried to put in. That's assuming the author was knowledgeable in the first place (big assumption). More likely it's an amateur that wants to be an author more than he wants to be a landlord. Still worth trying, but not the Mother Lode.

Option #3: You can learn from experience. You'll learn a lot this way! Minor little point: It will take you years, cost you 5- or 6-figure chunks of money, and trim a decade off your life expectancy. But if you love punishment, this avenue is for you!

Option #4: You can learn from my experience. This is your shortcut! I went to all those landlord meetings. I spent tens of thousands of dollars on seminars, where I learned a hint here, a tip there. I have the scars from personal experience with hundreds of real estate deals…and I'm willing to package all that up and hand it to you on a risk-free basis.

Hmmm… Which of the above options looks like the best choice?…(I knew you'd pick the right one.)

My System Ultimately Costs You Nothing.

There is not another investment on the planet that has the potential to make you so much money, and also comes with a 100% downside guarantee! In other words, you either make far more money than your investment, or you get your money back.

Here's another way to look at it: All you need to get out of my huge arsenal of tips, tricks, forms, and step-by-step advice is ONE idea that works for you… All you need is to…

• Avoid renting to one bad tenant;
• Avoid going to eviction court just once;
• Rent one unit faster by one month; or
• Save on one tiny line item of expenses…

…and you've more than made your investment back on bottom-line profits. From that point on, the rest will be pure gravy!

If you're in this business to make money, you cannot afford to pass my materials by, without seeing if you can learn something that will save you time, or make you money right now, this month in your apartment building.

Why You're Smart To Reserve Your Copy Right Now.

I have a confession to make: I'm not sure I'm pricing this system right. You see, I've haven't offered it widely to all of my students, but am only now starting to do so.

If their response is anything like the few landlords that already have my system, it's gonna be a blockbuster. In which case, what would you do in my position?

Right. I'm going to raise my prices. So please don't be surprised if you find out in the next few weeks—or even days—that I've yanked several of the bonuses, and raised the price by 30-40%.

Getting Your Copy of My System Is Easy.

All you have to do is call 781-878-7114 24 hours a day to get your copy. I accept Visa, MasterCard, American Express, and Discover. Remember, you can even put it on more than one credit card, if you prefer…and you have my personal guarantee of satisfaction, or you get all your investment back.

You can also order through the secure section of my website, at

http://www.rementor.com/landlordtrial.html

We will whip your shipment out of my office, and have it on its way via UPS 2-Day Air. If you give us your email, we'll send you the tracking number.

I've Been Where You Are…
Now Let Me Take You Where I Am…

You and I are a rare breed: We go where others fear to tread. We take on the risk of owning and running an apartment complex when others do nothing but flap their lips about how it's a dumb idea to have tenants; how Uncle Marvin lost his shirt as a landlord; how it's better to get a nice, steady job over at the plant; etc. You and I both know that apartments are the way to big riches, if only you can get the system down. Well, you're right. And I've got the system down, stone cold. Let me help you to show all those "naysayers" just how wrong they've been all along. Believe me, it's a fantastic feeling to shut them up, once and for all, and have them look at you with respect and awe!

Not that you'll be around them much in the future, given your new vacation plans.

I know the way to big money in landlording. I've done it. Call 508-580-5554 now, and be the very next millionaire my system creates.

Sincerely,

Dave Lindahl

P.S. You take more risk buying a burger and fries down the street than you do trying out my 100% guaranteed system…Besides, my deal will help you make enough money to buy that burger joint someday. So pick up the phone, call 508-580-5554, and find out for yourself right now whether there is, in fact, an easier way to landlording riches. (Hint: There is!)

P.P.S. I've decided to "sweeten the pot" one more way: For the next 22 people that sign up, I am going to throw in an audio CD I've just finished, on "How to Reposition Your Property for Maximum Profits". This is all about how you can make minor changes to your property and reap major rewards. You are going to pull your car over to the side of the road and take notes when you listen to this CD, because it's packed with immediately actionable tips for getting the most profits out of your property. You get it, however, only if you take some immediate action of your own, and call 508-580-5554 for your trial copy of my course right now!

David Lindahl
RE Mentor, Inc., 100 Weymouth Street, Bldg. D, Rockland MA 02370
800-649-0133 or 781-878-7114
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